Health Design Thinking

Creating products and services for better health.

Work from the past decade of the GoInvo Studio's practice is highlighted in the diverse case studies that make up the new book "Health Design Thinking," co-written by Ellen Lupton and Dr. Bon Ku, and published by Cooper Hewitt, Smithsonian Design Museum and MIT Press in February 2022.

These include artifacts and examples from GoInvo's innovative, human-centered design approach to solving healthcare challenges — drawings, photographs, storyboards, and visualizations — such as an infovis of the Social Determinants of Health, and instructional design work for Ebola medical team preparedness.

GoInvo's influential user experience work and visualizations of the future of healthcare provide excellent examples of the real-world impact of health design. We're delighted they were able to contribute work to Health Design Thinking (First Edition).

Bon Ku, MD
A practicing emergency physician, is Assistant Dean for Health and Design at Sidney Kimmel Medical College at Thomas Jefferson University, where he is also Director of the Health Design Lab.

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About GoInvo

GoInvo's human centered design practice is dedicated to innovation in healthcare — to improve people's lives and enable us all to live a healthier future. Over the past 15 years, GoInvo has created digital health products and services for patients, clinicians, researchers, and administrators - working with organizations as far-reaching as AstraZeneca, Johnson and Johnson, 3M, and the U.S. Department of Health and Human Services.