B2C: Shutterfly / Desktop Application
When Shutterfly wanted to innovate they created a skunkworks and asked Involution to lead the design
Involution’s first major client, Shutterfly wanted a new, powerful photo management tool. Shutterfly founder Jim Clark decided that the best way to get a great app in a rapid timeframe was to start a new company to operate as a skunkworks, outside corporate channels. Involution joined that lean team to provide the user interface design and engineering.
We brought our deep experience in product strategy, user research, and user interface design and engineering to bear. Evolving the original product vision into a feature-rich, user-friendly application that equaled or bettered the apps being offered by corporations like Apple, Google and Kodak right out-of-the-box, we worked in a very nimble, agile environment to comfortably mesh with the engineering team.
Early on it was clear this nascent skunkworks project would be a success, and Shutterfly absorbed the project into their core development organization. Branded Shutterfly Studio, the app was integrated into the stable of Shutterfly products and remains a key product years later.
- Product Strategy
- Product Architecture
- User Interface Design
- User Interface Engineering
- Iterative Product Testing
- Software Development
“With the introduction of Shutterfly Studio, we’re excited to offer a comprehensive solution to our customers – a powerful photo-organizing application that alleviates customers’ frustrations.” Jeffrey Housenbold, Shutterfly CEO
“Totally user friendly!” Mai O., Shutterfly customer
“A thoughtfully designed program.” PCWorld Review